What is UGC creator?
A UGC creator is a person paid by brands to produce authentic photo and video content for the brand to use in its own ads and social channels, rather than to post to a large personal following.
UGC creators are hired for content quality and authenticity, not audience size, which makes it one of the most beginner-friendly ways to earn from content. Most work is remote and filmed on a phone.
Rates vary from roughly $50 to $500+ per video depending on experience, deliverables, and usage rights.